Full-Stack Growth Consultancy for Early-Stage B2C Startups
I provide expert advice, coaching, audits, assessments, and ideas to help your startup grow.
Current Projects:
eCommerce Stores for Apparel and another for Cosmetics
Subscription Services for Consumable Supplements and another for social network
Example Topics:
Best ways to organize team for Growth.
Hiring the right initial employees for growth.
Creating waterfall LTV/Churn/Retention Models
Creative agency that work well for Facebook, IG, Snap, etc.
Referral for top performance marketing agency for FB/IG/Google
Audit of current team and practices for growth.
Who to hire first
Here are ways we can help
Customer Acquisition
Unless you have a product that have intrinsically strong network effects built in (5% of all companies), you are probably going to have to spend money.
Don’t let it go to waste. Here are some example projects we can work on together.
Inspire a Growth-orientated Culture
It’s hard to create a culture with a growth-orientated mindset. What kind of meetings and KPIs do you need? What does a fully humming growth team look like?
Build a Lasting Foundation for Growth
Do you have the right processes and software for instrumentation, attribution, and experimentation? Do you have the right-sized (and priced) SaaS solution? We can help you build one with the tools you already have.
Create an Elite Media Buying Team
How are you assessing your advertising return? What do your weekly reports look like? What does a great paid social ads expert look like? Is it possible to learn on your own? Should you? We can help you through this with examples, templates, and spreadsheets. Are you correctly looking at LTV, CPA/CAC, and ROAS?
Optimize your Conversion Funnel
What kind of creatives should you be testing? What should your landing page look like? How many simultaneous landing pages should you be using? Are you using conversion and retargeting pixels to their full extent? We can help guide your experiments.
Find the Right Channels
Is Facebook too expensive? How about Influencers? Which channels should you be focusing on first? We can teach you how to assess results and find the winning combination that takes your spend the furthest.
Foster Lasting Customer Relationships
The biggest part of Growth is retention. It doesn’t matter how many customers you gain if you can’t keep them. I can show you how: from engaging email campaigns, to establishing an vibrant online community of your customers.
Supercharge your Product Design for Growth
Product design (even tangible products includes the online element) can make all the difference: your overall online presence, how lively and engaging your customer experience is, the UI and the UX, interactions with customer service— they can all play a significant role in gaining a new customer, or losing one.
Develop World-Class CRM (Customer Relationship Management).
CRM isn’t just email anymore. CRM isn’t static. It has to be personalized, across many channels. It has to be dynamic and personalized. Don’t treat your customers the same.
Find the Right Subscription Price Plan and Membership Tiers
We can help you come to the right subscription plan and a plan to execute on testing. We can tell you the pros and cons of monthly vs quarterly vs annual and how it might affect cash flow.
Find Sustainable Growth loops
Your customers will always be your best advocates. Do you have the systems in place to capture their enthusiasm?
Explore Growth Ideas
Almost all apps and products can be made better with various features that foster network effects. Should you consider profiles? An online forum?
Create Compelling Content
Do your customers trust your content? Do they like you as a company? Do they want to read, watch, or engage with your content?
Improve UI/UX
We can help you audit and pinpoint major areas to test. Page speeds, buttons, layouts, visual cues and social proofing.
Need specialized help? Recommendations on SaaS?
My referrals for agencies, consultants, SaaS products come free with any engagement, and I will always adjust the budgets to fit your needs. Here are some examples: